Friday, November 7, 2014

The Advertisement Games; Class Response

I love to review my notes, both new and old, to find relationships and patterns between things we recently and previously studied to see how they are all connected. It intrigues me how things that can be so different can have a minor detail in common. One thing I noticed as I was looking through my notes was something that nearly every medium of journalism has in common; advertisements.
  • With newspapers, advertisements ultimately led to the newspapers' lower pricing because ads were a source of income for the newspaper industry. Since the prices were lowered, this led to more newspapers being sold; exactly what the industry needed.
  • With magazines, the advertisements are centered around what kind of magazine they are in and the interests of that magazine's particular niche audience. Nonetheless, this also helps the magazine industry make money.
  • With radios, advertisements played an important role in its money-making aspect. Radios promoted and played all kinds of advertisements, which of course provided them with money, but radios were also able to promote themselves through advertisements. For example, a radio advertisement could say something like- "Do you like what you're hearing? If so come on down to Radio World today and you can buy yourself your own super amazing radio! You just have to get one!" This kind of self-promoting through advertisements helped the industry grow even more popular than it was.
  • With movies, the preview advertisements for new movies that are coming out in the future and are shown before the beginning of a movie help make the industry money and if you think about it, movies (that plan to lead into or are apart of a movies series) are advertisements themselves; they get a viewer hooked and wanting to see the next movie, leading to more money and more money and more... And another thing that I had never realized until Mr. Miller said it in class was that movies just set themselves up to make more money; it can all start from a book that was then made into a movie, and since movies tend to be more popular and get more publicity, they can create even more opportunities to make money, such as making action figures and toys to go along with the movie, making merchandise such as t-shirts, posters, etc., and even making the movie into DVDs to eventually sell.
  • With T.V., advertisements/commercials help make so much money for stations and channels. After all, it's kind of a universal fact that, to the average person, T.V. commercials are definitely not cheap. The variety of advertisements is also very diverse; you can see advertisements for thing such as toys, food, jewelry, cleaning supplies, dog food, and basically anything you can possibly think of that people either want or need. A very popular type of advertisement is those promoting political campaigns. Now a days if you're running for a political position and you don't have television advertisements, chances are you won't win. It's kind of fascinating, in my opinion, to see how a piece of technology can play such an important, vital role in something like politics.
I think it's very interesting to see that even over time as forms of technology begin to demassify, most of them seem to still hold on and survive in today's world, and since they all have advertisements in common, it makes me think that maybe the advertisements are the reason they're still here, for they do bring a source of income to the industries/mediums.

No comments:

Post a Comment